Media Release

Spearhead Brewing Co. Teams Up With Sam Roberts Band In We're All In This Together Campaign To Save Hospitality

For Immediate Release

June, 2020- Spearhead Brewing Company has teamed up with Sam Roberts Band to help support our bar and restaurant partners with assistance from SaveHospitalityCA.

Starting June 10th, specialty 6 Packs of our award winning Sam Roberts Band Ale will be available Nationwide online, at the Spearhead Retail Beer Store and select licensees in Ontario. A portion of proceeds will be given to SaveHospitalityCA to help support the hospitality industry during the Covid-19 epidemic. Sam Roberts Band and Spearhead Brewing Co. are offering exclusive prize packages to the lucky few who find a golden sticker under their six-pack toppers- winners can reach out to [email protected] to claim their prize!

The COVID-19 pandemic has forever impacted the hospitality industry as we know it. Independently owned and operated businesses are facing closures and restrictions implemented in the wake of this pandemic. Without swift and decisive government action from coalitions and movements like SaveHospitalityCA, our favorite restaurants and bars are facing extinction. Spearhead is proud to come together with the Sam Roberts Band and SaveHospitalityCA in an effort to aid the industry that holds such a special place in all of our hearts.

Grab your 6 pack of Sam Roberts Band Ale at https://spearheadbeer.com/product/sam-roberts-band-ale-specialty-6-pack/ and let's make sure our voices are heard.
We're all in this together.

About The Brewery
Spearhead Brewing Company launched in 2011. Originally contract brewing out of Cool Brewery, based in Etobicoke, Spearhead released its flagship beer, the Hawaiian Style Pale Ale, which quickly dominated the craft beer scene. Since then, Spearhead has output a vast array of “Beer Without Boundaries”, including its new NEIPA, the Chardonnay Summer Ale, and the Jamaican Fire. Currently based out of Kingston, Ontario, Spearhead is a proud purveyor of quality Ontario Craft, pushing the boundaries of traditional brewing practices, and inviting you all to Drink In The Journey. 

About Sam Roberts' Band 
Hailing from Montreal, Sam Roberts Band have been delivering hit singles such as Brother Down, Hard Road and We’re All In This Together and bringing their fiery live shows to fans around the country and around the world since 2002. With a Double Platinum, a Platinum and two Gold records, along with six Juno Awards under their belt, the band are preparing to release new music this year. They have performed on David Letterman, Leno, Conan O’Brien amongst other TV appearances, and live highlights include Live 8, Sars Stock, Lollapalooza, Bonnaroo, and the Vancouver 2012 Olympics.


Media Contact
Amanda Richardson
Marketing Manager
Spearhead Brewing Co.
Email: [email protected]